FOR MANY DEALERS, HELPING KIDS PLAY CANADA’S GAME PROVIDES A WHOLE HOST OF BENEFITS In the Great White North, minor hockey and automotive retailing go together like Crosby and Malkin. Minor hockey engages all ages, encouraging hometown pride, good sportsmanship …
TRILLIUM FORD LINCOLN COMBINES SUBURBAN SOPHISTICATION WITH THAT SMALL TOWN, PERSONAL SHOPPING EXPERIENCE In 1975, Jack Vant Spyker started selling and servicing Ford, Mercury and Lincoln vehicles. Back in the days when gigantic land yachts like LTDs, Marquis, Montegos and …
MANY DEALERS ARE STILL STRUGGLING TO PROPERLY HANDLE ONLINE LEADS. TO MAKE MATTERS MORE INTERESTING, CHANGING CONSUMER BEHAVIOUR IS ALSO HAVING A MAJOR IMPACT ON THE PROCESS Would you ignore eight out of every ten customers that came into your …
EVOLVING CUSTOMER EXPECTATIONS ARE RESULTING IN NEW LEVELS OF SOPHISTICATION AND INTEGRATION WHEN IT COMES TO DEALERSHIP OPERATIONS SYSTEMS It’s the essence of what a dealership is, yet, like everything else, the dealer management system as we know it is …
IN OUR SECOND AND FINAL INSTALLMENT OF THIS SPECIAL SERIES, STEVE SOUTHIN TALKS MORE ABOUT SUCCESSFUL STRATEGIES FOR UPGRADE SALES AND THE BENEFITS THEY CAN OFFER (Read Part One of this special series.) The best practice behind a successful upgrade …
HOW TO ENSURE YOUR DEALERSHIP SURVIVES AND THRIVES IN THE EVENT OF DISASTER During the small hours on Wednesday July 11, 2012 a fire broke out at Gus Brown Buick GMC in Whitby, Ont. Because the dealership was closed at …
WITH CONSUMERS SHOWING UP BETTER INFORMED THAN EVER IN DEALERSHIP SHOWROOMS, TRANSPARENCY AT ALL LEVELS HAS BECOME AN IMPORTANT ASPECT OF DOING BUSINESS As Internet usage has proliferated in the last decade, today’s dealership customers are more informed than ever …
SOME OF THE AUTO INDUSTRY’S BEST AND BRIGHTEST SHARE THEIR THOUGHTS ON DIGITAL AUTOMOTIVE RETAILING We all know that digital is the future in our business. Dealers need to be online, actively engaging users and serving their customers — from …
IT’S 2030. SELLING AND SERVICING CARS HAS CHANGED. No longer is the business dominated by monolithic showrooms and expansive fixed ops departments. Instead, everything’s become virtual. Buyers can select every option and feature on their next vehicle via virtual touch …
In this special two-part series, Steve Southin, director and co-founder of automotive software firm DealerHacker and a former dealership general sales manager, talks about upgrade sales events and how do-it-yourself software now allows dealers to perform the process in-house, giving …
CELEBRATING 25 YEARS IN BUSINESS, LEADING DMS PROVIDER PBS SYSTEMS GROUP HAS TAKEN A UNIQUE APPROACH TO THE INDUSTRY SINCE DAY ONE Today, it’s hard to imagine there was a time when the business office in the dealership didn’t rely …
WHY CURRENT MARKET CONDITIONS ARE PROVIDING GREATER OPPORTUNITIES IN VEHICLE REMARKETING There’s no question that today, used car prices in general, seem to be on the high side. Many industry observers also forecast that they’re likely to remain so for …
