Category: Features

Moving target

March 20, 2014

MANY DEALERS ARE STILL STRUGGLING TO PROPERLY HANDLE ONLINE LEADS. TO MAKE MATTERS MORE INTERESTING, CHANGING CONSUMER BEHAVIOUR IS ALSO HAVING A MAJOR IMPACT ON THE PROCESS Would you ignore eight out of every ten customers that came into your …

Changing core

EVOLVING CUSTOMER EXPECTATIONS ARE RESULTING IN NEW LEVELS OF SOPHISTICATION AND INTEGRATION WHEN IT COMES TO DEALERSHIP OPERATIONS SYSTEMS It’s the essence of what a dealership is, yet, like everything else, the dealer management system as we know it is …

Taking control (Part 2)

January 14, 2014

IN OUR SECOND AND FINAL INSTALLMENT OF THIS SPECIAL SERIES, STEVE SOUTHIN TALKS MORE ABOUT SUCCESSFUL STRATEGIES FOR UPGRADE SALES AND THE BENEFITS THEY CAN OFFER (Read Part One of this special series.) The best practice behind a successful upgrade …

Planning for the unexpected

January 13, 2014

HOW TO ENSURE YOUR DEALERSHIP SURVIVES AND THRIVES IN THE EVENT OF DISASTER During the small hours on Wednesday July 11, 2012 a fire broke out at Gus Brown Buick GMC in Whitby, Ont. Because the dealership was closed at …

Clearer picture

January 13, 2014

WITH CONSUMERS SHOWING UP BETTER INFORMED THAN EVER IN DEALERSHIP SHOWROOMS, TRANSPARENCY AT ALL LEVELS HAS BECOME AN IMPORTANT ASPECT OF DOING BUSINESS As Internet usage has proliferated in the last decade, today’s dealership customers are more informed than ever …

Digital minds

January 13, 2014

SOME OF THE AUTO INDUSTRY’S BEST AND BRIGHTEST SHARE THEIR THOUGHTS ON DIGITAL AUTOMOTIVE RETAILING We all know that digital is the future in our business. Dealers need to be online, actively engaging users and serving their customers — from …

Taking control

November 27, 2013

In this special two-part series, Steve Southin, director and co-founder of automotive software firm DealerHacker and a former dealership general sales manager, talks about upgrade sales events and how do-it-yourself software now allows dealers to perform the process in-house, giving …

Trading times

November 19, 2013

WHY CURRENT MARKET CONDITIONS ARE PROVIDING GREATER OPPORTUNITIES IN VEHICLE REMARKETING There’s no question that today, used car prices in general, seem to be on the high side. Many industry observers also forecast that they’re likely to remain so for …

Mastering Millennials

November 19, 2013

HOW DEALERS CAN FIND WAYS TO SUCCESSFULLY CONNECT WITH THE NEXT GENERATION OF CAR BUYERS At this year’s CADA Summit, Ramesh Swamy, of Deloitte’s National and Retail Distribution Leadership Team talked about establishing relevant dialogue for the next generation of …

Going green

November 19, 2013

MORE DEALERS ARE GREENING UP THEIR STORES, BUT WHAT ARE THE REAL BENEFITS? CANADIAN AUTO DEALER INVESTIGATES. It’s popular with customers, it’s good for the environment but is investing to green your dealership good for your dealership’s bottom line? “On …