A complete process
Effective data mining can help you sell more new cars, find quality used ones and drive both customer retention and CSI You’re a dealer. You’re witnessing more change in the way you do business today than at any time in …
Category: Features
On the Road with: Jerry Chenkin, President and CEO, Honda Canada Inc.
Honda Canada chief discusses quality, the changing retail environment and the importance of the driving experience Canadian auto dealer traveled to Honda Canada’s headquarters in Markham, Ont. for a one-on-one interview with the President and CEO, Jerry Chenkin. Here’s part …
The Tailored Approach
Honda Downtown’s new location was conceived to meet and exceed the unique requirements of an urban customer base You probably wouldn’t think this was a 35,000 sq. ft. facility from the outside but appearances can be deceiving. Located at 47 …
Accessory drive
If you took a truck or SUV from your inventory, added a lift kit, some large wheels and tires, custom graphics, a chrome roll bar and maybe a winch, do you think it would draw attention to your dealership? What …
Securing your future
It’s a topic that’s rarely far from the headlines in auto retailing these days. But if you’re a dealer that’s thinking about the future, the best way to approach succession planning might seem a bit like navigating a minefield. Making …
Social Media: Does it really sell cars?
I began my career in the automotive industry working as a Marketing & Internet Director for a Ford dealership in Alberta. I had no previous experience within the automotive space and so I was arguably able to bring a …
Heart of an entrepreneur
Holding a sprig of mistletoe, I thrust it above Lori’s head in the kitchen archway. She looks up, giggling with the same charm that hooked me decades ago. I kiss her and she wraps her arms around my neck. “Get …
Focused growth
Beginning with a Nissan store, Mark Falkenberg’s group has strategically and profitably expanded its footprint It’s a busy Tuesday at Willowdale Nissan. Customers are perusing the showroom, the service bays are full and Mark Falkenberg is sitting in his office, …
On the Road with: Lindsay Duffield, President, Jaguar Land Rover Canada
JLR Canada chief talks about the company’s new product onslaught and why quality isn’t just about the vehicle, it’s about the entire ownership experience Canadian Auto Dealer traveled to Jaguar Land Rover Canada’s headquarters in Mississauga, Ontario for a one-on-one …
At your service
CHANGE IS COMING AND BILL TANNER’S A LITTLE NERVOUS ABOUT THE FUTURE OF FIXED OPS. THEN AGAIN, ANOTHER FRANCHISE OPPORTUNITY IS ALWAYS TEMPTING So this is the future. And I’m not talking distant future; I’m talking maybe eight minutes from …
2014 mid-year report card
THE MARKET CONTINUES TO GROW AND MOST BRANDS ARE DOING WELL — BUT NOT ALL At the halfway point of 2014, new auto sales in Canada are 2.8 per cent ahead of where they were at the same time last …
Smooth flow
HOW BOTH DEALERS AND OEMS CAN WORK TOGETHER TO DELIVER A CONSISTENT, HIGH QUALITY CUSTOMER EXPERIENCE Take a step back. Think for a minute. When somebody steps foot into your showroom or drives into your service lane, what do you …
