Customer challenges along with the tools and information required to meet them highlighted discussions at the annual Manheim Canada Client Advisory Board (CCAB) meeting in northern Ontario. The country’s top national remarketers engaged with senior leaders and product experts from …
IA-SAL has announced a new partnership with MJL Enterprises Inc., located in Charlottetown, P.E.I. Together they have launched a new marketing and development platform called iSTAR as part of IA-SAL’s STAR performance program. This cutting edge software will feature an …
Recently, the Canadian Electricity Association (CEA), in partnership with Plug’n Drive, was pleased to unveil Canada’s first-ever Electric Vehicle Dealership Awards program for Canadian car dealerships. The announcement was made during the electric vehicle industry awards ceremony at the EV …
PERQ, a measured marketing software and services company, has announced FATWIN — a marketing technology platform which helps businesses drive web and in-store traffic through gaming, contests and prize redemption. FATWIN entices consumers to save money, win prizes and be …
INNOVATION, BRANDING AND REPUTATION As the 2013 annual DrivingSales Executive Summit moved into high gear on October 14, attendees got a chance to hear from a variety of keynote speakers, attend breakout sessions and see who was in the running …
A slick new desktop and mobile application to help connect used car buyers and sellers was recently unveiled at the New Car Dealers Association of B.C.’s annual conference in Whistler, B.C. The website www.rides.ca — up and running from September …
SOCIAL MEDIA, USED CARS AND EMPLOYEE BENEFITS TACKLED AT ANNUAL CONFERENCE The spectacular Nita Lake Lodge provided the perfect backdrop for the 2013 B.C. Auto Industry Conference in Whistler, B.C. in September. Organized by the New Car Dealers Association of …
Responding to dealer concerns, the Canadian Automobile Dealers Association (CADA) put Hyundai Auto Canada Corp. on notice that they expect the OEM to shelve a “temporary” program that makes dealers pay a dealer program fee for every new vehicle sold …
NEW TOOL COULD SHAKE UP USED CAR LISTINGS MARKET Competition is a good thing. Auto dealers are keenly aware of that. They might have the hottest products one year, and then the next year a rival comes up with a …
CANADIAN AUTOMOTIVE VIDEO LAUNCHES First, let me state the obvious: video continues to grow in importance as a primary communications medium. For you as car dealers, and for other participants in Canada’s automotive industry, video is going to continue to …
LEADERSHIP, FIXED OPERATIONS AND WHY PRICING BELOW MSRP WORKS Following the well-received Canadian Breakout session on October 13th, the fifth annual DrivingSales Executive Summit got underway. Event emcee Charlie Vogelheim welcomed a packed audience in the Bellagio Ballroom and talked …
Rifco National Auto Finance has announced the launch of its Fast Forward 500 Club, a loyalty club exclusively designed for its dealer partners. The Club has been created to reward stable, profitable, and growing business relationships with Rifco dealers regardless …
