CUSTOMERS EXPECT THEIR ONLINE INQUIRIES TO BE HANDLED PROMPTLY, AND DEALERS NEED TO BE READY TO RESPOND It’s not news that consumers use the Internet actively in their vehicle shopping process and increasingly, to schedule service visits. In many cases, …
INVESTING IN GOODWILL WILL PAY OFF AT YOUR DEALERSHIP In an era of ill will towards business and populist leaders pandering to such sentiment, it has never been more important to invest in “long-termism” and to place the customer’s interest …
EXPERTS SAY THAT MANY DEALERS AREN’T SELLING ENOUGH F&I PRODUCTS TO THEIR USED CAR BUYERS. IT COULD BE A BIG MISSED OPPORTUNITY Canadian dealers have been a doing a tremendous job of growing their F&I sales. Data from Dennis DesRosiers …
Cox Automotive has agreed to buy Dealertrack Technologies in a $4-billion deal that will help broaden its reach in the automotive industry. The sale was announced on June 15, 2015. Headquartered in Atlanta, Cox Automotive also includes household names such …
The Canadian Dealer Forum by DrivingSales is coming to Calgary on June 22-23, but registration remains open for dealers eager to help move the industry forward. “We’re in the final stages of event planning. Everyone in Canada is very happy …
What’s new at Hyundai Auto Canada and what’s to come? Canadian auto dealer’s Petrina Gentile went to get the scoop. She met up with Don Romano, President and CEO of Hyundai Auto Canada, recently at the company’s headquarters in Markham, …
A renewed partnership between TRADER Corporation and U.S-based solutions company vAuto will mean new initiatives for Canadian used car dealers. In a written release, TRADER said the five year agreement will enable the company to continue being the exclusive Canadian …
Summer is the season of road trips, and consumers might come into your dealership looking for a vehicle suited to highway driving or a winding road to the campground. That means dealers need to be able to list ideas of …
GET THE RIGHT LIGHTING FOR YOUR SHOWROOM In this column we try to bring facility-centric ideas to the forefront that are generally off the radar, but that can have a positive return on investment, customer loyalty and employee morale. From …
IN THE FOURTH PART OF OUR HISTORICAL SERIES ON THE DEVELOPMENT OF CANADA’S AUTOMOTIVE RETAIL INDUSTRY, WE LOOK AT THE WAR YEARS OF THE 1940S The Great Depression of the 1930s had created some of the worst times many people …
MORE TOOLS AND SERVICES ARE EMERGING TO HELP SERVICE DEPARTMENTS STEP UP THEIR GAME AND PROVIDE A BETTER CUSTOMER EXPERIENCE Todays’ vehicle shoppers are smarter and better informed than they’ve ever been in the history of the retail vehicle industry, …
WHEN IT COMES TO ONLINE LEAD MANAGEMENT, SPEED AND QUALITY RULE THE DAY When car shoppers submit an online inquiry, they expect to get a satisfactory answer within a short period of time. That means that salespeople at dealerships need …
