UNIVERSUS MEDIA REDEFINED IMMEDIACY AT ONTARIO DEALER DAY EVENT If you were at Ontario Dealer Day in April, you probably saw the Universus Media video team at work. They were the ones dressed in black shirts with Universus logos on …
CANADA’S TOUGH NEW ANTI-SPAM LEGISLATION KICKS IN SOON By now, every business owner in Canada likely has some awareness of the upcoming federal anti-spam legislation that takes effect on July 1 of this year. This legislation, which goes by the …
Canada’s Anti-Spam Legislation (CASL) will soon be upon us. As of July 1, any commercial electronic messages (CEMs) sent to a recipient over a Canadian-based network will be subject to strict guidelines. And if those guidelines, namely the categories of …
There’s a common view that when it comes to value, perception is often reality. And based on ALG’s recent Brand Perception of Quality (BPQ) study that measured perceived automotive brand quality among consumers, Honda and Mercedes-Benz deliver the highest quality …
Mercedes-Benz Canada President and CEO Tim A. Reuss, along with company executives, recently joined Claude Leclair, President and Carolynn Leclair, Vice-President and François Leclair, General Manager, Mercedes-Benz Rive-Sud, for the groundbreaking ceremony of their newest facility. The Leclair family will …
Could this be the wave of the future? Toyota Motor Corporation and Panasonic Corporation are jointly developing a service that links cars with home appliances. A new service will be launched as soon as the second half of this year. …
In the U.S., Swapalease.com, recognized as a leader in the car lease marketplace, recently released its latest report on vehicle incentives from May. The report noted that despite all the attention being focused on recalls, few General Motors brands are …
In an effort to bring attention to Honda’s distinctive corporate culture rooted in racing, as well as its role as title sponsor of the Honda Indy Toronto, the brand has launched its latest version of the popular ‘Checkered Flag’ annual …
Ford Motor Company is bringing to market a new generation of steering technology that will help make vehicles easier to maneuver at low speeds and in tight spaces. At higher speeds, the new technology is designed to make the vehicle …
You’d think 2014 would appear so, given that this May ranks as the best ever in terms of new car and truck sales in Canada. We can point to longer financing terms and growing negative equity, but so long as …
This week, DMT Development Systems Group Inc. celebrates the second birthday of its keystone RAPID! Response Internet lead management system for auto dealers. Additionally DMT also announced that it now has more than 750 retailers using the product in Canada. …
Automakers increasingly rely on innovations to help meet stringent fuel standards, decrease vehicle weight and increase vehicle connectivity. Canadian university graduate students with the AUTO21 Network of Centres of Excellence are helping automakers achieve these goals and enhancing the automotive …
