If you’ve recently walked by Yonge-Dundas Square in Toronto or Place des Arts in Montreal, chances are you encountered a giant red cube. The 30-by-30 ft. pop-up installation by Kia Canada was designed to help connect customers with the brand. …
British Columbia-based dealership group OpenRoad Auto Group has announced changes in senior management. The changes are meant to “keep employees challenged and engaged,” as part of the company’s strategy for workers. Dimitri Kotsalis has been named the new General Manager …
Autopoint has come out with a new solution that it said will change the way dealers market their vehicles to customers. It’s called Sales Journey, and is meant to help attract new customers and retain existing ones as they prepare …
Canadian auto dealer editors come across videos all of the time. Here are some videos worth watching. Get out of the car business while you still can Alan Dickie is a digital marketing disruptor and expert at using video to …
AutoCanada Inc. is scooping up another dealership. The dealership group announced recently that it entered an agreement to purchase Wellington Motors Limited, which operates a Chrysler Dodge Jeep Ram Fiat dealership in Guelph, Ont. “We are extremely pleased to welcome …
It may appear somewhat contradictory for a digital automotive service business to open a bricks and mortar office. However, Cox Automotive Canada, a pioneer in the auto industry, views its new Manheim office in British Columbia as a functionally necessary …
TADA Auto Dealers Innovation Series covered changing technology, consumer behaviour and preferences [wzslider info=”true”] Change is happening and dealers need to face it head on, attendees were told at the latest instalment of the Auto Dealers Innovation Series conference held …
Embrace new digital technologies and strategies, dealers were told [wzslider] Kijiji’s DealerTalkX dropped some knowledge on dealers recently in Toronto, with most of it focused on disruption and digital strategies. One of the core messages that came from the event …
U.S. consumers are torn between safety and the desire for control of their vehicles, found a new survey by Kelley Blue Book. Around 51 per cent of the 2,200 respondents said they prefer to have full control of their vehicles, …
When it comes to digital performance, dealers have plenty of room to improve, according to the Yahoo 2016 Canadian auto study. Three in four of the 1,100 Canadians surveyed said they want a better experience at the dealership, with many …
When we heard rumblings from Canadian Hyundai dealers about a disruptive and innovative mall-based dealership that had opened in England, we decided we needed to visit and figure out what the fuss was all about. There’s a lot to fuss …
It may appear somewhat contradictory for a digital automotive service business to open a bricks and mortar office. However, Cox Automotive Canada, a pioneer in the auto industry, views its new Manheim office in British Columbia as a functionally necessary …
