UniversusDX and Reflect Systems are teaming up to combine their automotive content creation and place-based digital media tools into one offering to help OEMs, dealership groups, and individual dealerships digitize their in-store customer experience. More specifically, the strategic alliance between …
The Ontario Chamber of Commerce has officially adopted a resolution to support Bill 2: Cutting Red Tape for Motor Vehicle Dealers Act, 2018, which was previously known as Bill 3 and Bill 152 in previous sessions of Parliament. The Bill, …
TRADER is expanded its digital advertising platform offering known as TRFFK to the rest of Canada after launching the service in Quebec at the end of 2017, according to the company’s news release. “TRFFK is an absolute game-changer for our …
U.S. average new car prices climbed 2 per cent ($732) year-over-year in April, and increased 0.3 per cent ($93) from the previous month, according to analysts at Kelley Blue Book. The estimated average transaction price for a light vehicle in …
There are significant opportunities for automotive industry players interested in the connected car sector — particularly when it comes to in-vehicle marketplace, according to Frost & Sullivan. “With commutes becoming longer, the number of purchases made on the move has …
DMT Group has announced the launch of a digital platform meant to offer Subaru customers a better online experience. The digital lead management technology provider teamed up with Subaru Canada on the DIGITAL! Interview platform project, which allows online visitors …
CarGurus, an online automotive marketplace connecting buyers with sellers for new and used cars, has announced the winners of its second annual Best Used Car awards, which aims to identify the top and most recent used models across 10 vehicle …
Digital marketing provider Search Optics has teamed up with Hyundai Auto Canada and its Innocean Worldwide Canada agency to implement a multi-tier digital marketing strategy across all of the Hyundai dealerships in the country. “It’s a privilege and honour to …
Marketing activation platform 1-2-1 Mobile has joined the CDK Global Partner Program to access the company’s marketplace of applications and integration solutions build for automotive dealers. As part of the CDK Global Partner Program, partners have the ability to integrate …
Prior to April 22, 2018, otherwise known as Earth Day, the editors at Kelley Blue Book took four plug-in hybrids on a long-distance road trip from Los Angeles to Northern California to conduct a real-life comparison of what each model …
Mark Buzzell, President and CEO of Ford Motor Company of Canada, kicked off the sixth annual CADEX conference in Halifax, N.S., by tackling everything from autonomous vehicles to safety features, ride sharing, car ownership and vehicle financing. The advancement of …
The Canadian Black Book Used Vehicle Retention Index for March 2018 reached the same all-time high of 103.0 that was set in December 2017, according to a CBB news release. The report also reveals that the industry-wide wholesale value index …
