Category: News

Manheim and Boost team up

April 25, 2012

In an effort to improve the potential of online wholesale opportunities for dealers, Boost Motor Group has partnered with Manheim Canada. This new arrangement enables dealers to pull vehicles directly from their trade-in or retail inventory and post them directly …

Mitsubishi targets electric car fears

April 18, 2012

Consumers are still spooked and uncertain about electric vehicles, and now manufacturers are targeting those fears directly with some innovative marketing efforts. Saying it wanted to “eradicate any lingering anxieties of electric vehicles,” Mitsubishi Motor Sales of Canada launched a …