With the days of classified advertising behind us, dealers have entered a new digital world that’s left them struggling to figure out how to best reach their audience. That’s where Naked Lime comes in. The digital marketing and advertising firm …
The Trillium Automobile Dealers Association (TADA) hosted its inaugural Auto Dealers Innovation Series on March 8, 2016 in Ottawa and March 9, 2016 in Toronto. Formerly known as the Canadian Digital Dealer Conference, this educational series was renamed to better …
Craig Dunn Motor City has been named the winner of the 2015 Driven to Perform contest, recognized as TRADER’s top performing dealer in Canada. The Portage LaPrairie, Man.-based dealership, located 100 kilometres outside of Winnipeg, was selected based on …
British-Columbia based Open Road Auto Group has once again been named one of Canada’s Best Managed Companies for the fourth consecutive year, earning the Gold Standard status. OpenRoad said it is the only B.C. company in the automotive category …
Diamond Kote is looking sharp. The provider of automotive insurance and protection products has undergone an extensive brand makeover, reflected in its updated website. Gone is the old logo with its white and black colour scheme. In its place …
Wolfgang Hoffmann has left Audi Canada to take the reins as the new President of Jaguar Land Rover Canada. Hoffmann is responsible for overseeing the brand’s Canadian operations, based in Mississauga, Ont. He reports to Joe Eberhardt, President and CEO …
Porsche dealers beat other brands when it comes to responding to online customer inquiries, found a U.S. study. The brand topped the 2016 Pied Piper PSI Internet Lead Effectiveness Benchmarking study, which measures how auto dealers responded to customer inquiries …
With small SUVs one of the hottest car segments, and so many choices, Kelley Blue Book in the U.S. is helping consumers make a decision. The editors at KBB compiled their 10 best small SUVS for 2016, all under $25,000. …
March 1st kicked off the 2016 Auto Dealers Against Distracted Driving Campaign, which currently has more than 670 dealerships across Canada registered to participate. Marc-Andre Lefebvre, vice-president of sales for the Quebec region at LGM Financial Services Inc., which organizes …
Autovance, the makers of web-based desking tool Autovance Desk, has come out with a redesigned website that it said will help dealers succeed. The new website incorporates modern design elements to better communicate key messages to dealers, said Autovance, a …
WHAT WILL BE ON YOUR NEXT F&I MENU? It seems everyone has an appetite for F&I products these days. In the U.S., Cox Automotive announced that through its acquisition of F&I provider SilverRock Holdings, dealers will be able to offer …
TOOLS OF THE TRADE LIGHT AND DURABLE Panasonic Toughpad FZ-F1, FZ-N1 Panasonic has come out with two new handheld tablets that it says are the world’s lightest fully rugged handheld models on the market. Unveiled during the Mobile World Congress …
