Ian MacDonald, Vice President of Strategic Marketing, autoTRADER.ca, talks about TRADER’s recent survey on what will prompt consumers to purchase a vehicle, and discusses the three areas dealers need to cover to help consumers on that path.
Todd Phillips is the editorial director of Universus Media Group Inc. and the editor of Canadian auto dealer magazine. Todd can be reached at tphillips@universusmedia.com.
The Quebec Auto Show is positioning itself as one of North America’s top-performing automotive events after a new attendee survey found high levels of customer satisfaction and purchase intent among visitors. The findings come from research conducted during the 2026 …
A new analysis from Cox Automotive suggests the affordability challenges facing new-vehicle buyers are being driven by broader economic pressures, not simply the price of a vehicle. In an article published following the company’s 2026 Mid-Year Review, Cox Automotive said …
Dealers heading to Niagara Falls this fall will find an ACE 2026 agenda built around industry change, practical dealership strategies and opportunities to connect with suppliers. The Automotive Conference & Expo runs Oct. 15 and 16 at Fallsview Casino Resort, …
Dealers keeping tabs on carsharing developments will be interested to note that Communauto, the City of Montreal, and the City of Longueuil have announced a major expansion for its service this year, the result of growing demand. In a news …
Canada’s new-vehicle market remained steady in October, with an estimated 159,000 units sold. That’s down just 1.8 per cent from last year’s Quebec-driven spike, according to DesRosiers Automotive Consultants (DAC). A year ago, Quebec’s pending cut to ZEV rebates triggered …
Canada’s used vehicle market posted a modest recovery in April, with sales increasing month-over-month even as overall demand remained below year-ago levels. According to CARFAX Canada’s June 2026 Used Vehicle Market Insights report, 254,881 used vehicle transactions were recorded in …
