Ian MacDonald, Vice President of Strategic Marketing, autoTRADER.ca, talks about TRADER’s recent survey on what will prompt consumers to purchase a vehicle, and discusses the three areas dealers need to cover to help consumers on that path.
Todd Phillips is the editorial director of Universus Media Group Inc. and the editor of Canadian auto dealer magazine. Todd can be reached at tphillips@universusmedia.com.
As the Detroit Three make fewer vehicles in Canada, Ottawa is looking abroad for potential automotive manufacturing opportunities. A CBC article pointed to a new report from the Trillium Network for Advanced Manufacturing at Western University that analyzes manufacturing in …
EBlock officially launched what it calls Canada’s first omnichannel automotive wholesale experience centre, blending digital and physical wholesale operations under one roof. The grand opening ceremony was held on September 18. The facility is located on a 6.5-acre site in …
The three new owners of Canadian Tire Motorsport Park (CTMP) are committed to maintaining the long-standing racing tradition of the Bowmanville facility but plan to develop the 64-year-old course further, according to the general manager. Myles Brandt spoke to Canadian …
Looking at the provincial sales breakdown, DesRosiers Automotive Consultants said the big story during the first quarter of the year was the weakness in Quebec. This was due to the collapse of zero-emissions vehicle sales in the province. However, in …
Home charging continues to be an issue for drivers of electric vehicles and user satisfaction has declined, according to J.D. Power’s 2025 U.S. Electric Vehicle Experience (EVX) Home Charging Study. Specifically, owner satisfaction with Level 2 portable charging stations is …
A CBC Marketplace investigation is drawing renewed attention to how vehicle prices are advertised in Ontario, highlighting areas where dealerships may face increased scrutiny from regulators and consumer advocates. Marketplace journalists visited 15 dealerships across the Greater Toronto Area posing …
