Ian MacDonald, Vice President of Strategic Marketing, autoTRADER.ca, talks about TRADER’s recent survey on what will prompt consumers to purchase a vehicle, and discusses the three areas dealers need to cover to help consumers on that path.
Todd Phillips is the editorial director of Universus Media Group Inc. and the editor of Canadian auto dealer magazine. Todd can be reached at tphillips@universusmedia.com.
Force Marketing has been approved as a provider in General Motors Canada’s CSSR Choice Program, a list of authorized vendors that support GM dealers’ customer sales and service retention marketing. The company said the designation allows it to offer marketing …
Sym-Tech Dealer Services has appointed Ian Smith as Chief Operating Officer, according to a post shared by the company on LinkedIn. The company says Smith brings more than 25 years of executive experience in the automotive, financial services, and global …
Distribution Stox has opened a major new distribution centre in Vaughan as it expands its capacity to serve the Ontario tire and wheel market. The company held a grand opening Oct. 1 for suppliers, industry representatives and employees at the …
Dealer Huguette Koller of Otto’s BMW & Otto’s Subaru, who was also known as an automotive trailblazer, philanthropist, and arts patron, died on July 23. She passed away peacefully, surrounded by her family. A private invitation-only “Celebration of Life” will …
Vancouver Community College is putting automotive training in the spotlight at its annual Flourish fundraising evening next month, as service departments across the industry wrestle with technician shortages and increasingly complex vehicles. Flourish 2026 will be held Thursday, March 5 …
Online car retailer Clutch opened its first West Coast facility at 5400 Minoru Boulevard in Richmond, British Columbia — a location spanning 30,500-square-foot that will help support the company’s growing vehicle acquisition operations across the province. Clutch actually operated out …
