HERE’S WHAT YOU CAN EXPECT TO HEAR AT THE 2016 CADA SUMMIT, TO BE HELD FEB. 10, 2016, AT THE OMNI KING EDWARD HOTEL IN TORONTO
CADA Chairman Harry Mertin and Rick Gauthier, President and CEO of the Canadian Automobile Dealers Association, will kick off the event with their opening remarks.
Dealers will see an exclusive CADA Summit video interview interview with William Clay Ford, Jr., Executive Chairman of the Ford Motor Company.
Morning keynote speaker, Ralph Gilles, Head of Design for FCA — Global, will talk about vehicle design, and how that’s helping to shape the customer experience.
Darrell Bricker, CEO of Ipsos Public Affairs Worldwide and John Wright, Senior Vice-President and Managing Director of the Public Opinion Polling Division at Ipsos Public Affairs, will also provide an up-to-the minute look at the available data to help build a detailed picture of Canadian shoppers.
Douglas Stephens, Retail and Consumer Futurist and Founder of Retail Prophet, will focus on the future of retail and how technology, economics, demographics and media impact consumer behaviour, along with the changing relationship between retailers, brands and customers.
Ray Boisvert, Former Assistant Director of Canadian Security Intelligence Service (CSIS) & Senior Associate of Hill & Knowlton Strategies will present on “Cyber Security and the Automotive Industry.”
Jeff Ansell of Jeff Ansell & Associates will help dealers learn how to prepare for and respond to a crisis, whether for their brand or their store, in his dinner keynote speech. Those attending the keynote will receive a free copy of Ansell’s book entitled When the Headline is YOU — An Insider’s Guide to Handling the Media.
Michael McGhee, Senior Vice-President & Business Head of TD Auto Finance will provide the top financing trends impacting the auto industry.
The popular OEM panel will returns this year, which includes:
- Stephen K. Carlisle, President and Managing Director, General Motors of Canada Limited;
- Don Romano, President and CEO, Hyundai Auto Canada Corp.; and
- Maria Stenström, President and CEO, Volkswagen Group Canada Inc.
Dealers will also hear from an economic panel and the popular CADA Laureate panel featuring the best and brightest dealers.
As part of the day’s agenda, the CADA will also hand out its annual Dealer Satisfaction Index (DSI) Survey awards.
TD Auto Finance is the exclusive sponsor of the CADA Summit.
Look for more ongoing and exclusive coverage of the CADA Summit in Canadian auto dealer.
