Yesterday the Trillium Automobile Dealers Association and the Ontario Provincial Police announced a new joint advertising campaign, aimed at curbing distracted driving. In Ontario, distracted driving is one of the major causes of accidents on provincial roads — according to …
In the 2012 Harris/Decima EquiTrend study, Toyota has received the title “Brand of the Year” among auto manufacturers. The study, which highlights 954 brands in 24 different product categories, uses three different measures to determine the final brand equity score. …
LGM, which provides financial and insurance products to the auto industry as well as warranty and support programs for consumer electronics — has announced that it has simplified its corporate structure and consolidated its operating divisions under its LGM brand. …
Although its current mid-size sedan, the Fusion has proved relatively popular (248,067 were sold in the U.S last year, 10,153 in Canada), Ford is hoping that the 2013 model will fare even better. More importantly, it is targeting the car …
According to a study released by brand consultancy firm Interbrand, Kia Motors Corporation is now a member of the “Top 100 Best Global Brands.” Kia’s increase in brand value is now estimated at $4.1 billion U.S. which places it in …
The conference room and agenda were both jam packed at the Canadian Digital Dealer II conference held yesterday in Toronto. The event is organized and hosted by the Trillium Automobile Dealers Association, and was the first of three events being …
Despite having negotiated deals with both Ford and General Motors, the Canadian Auto Workers’ union and Chrysler Group, have yet to reach an agreement. One of the biggest obstacles concerns the fact that Chrysler wishes to remove the cost of …
Yesterday, Mercedes-Benz Canada Inc. announced that from next spring, it will launch a national driver education program to prepare teens for obtaining their licences as well as a lifetime of safe driving. The comprehensive program, the first of its kind …
Following on from neighbouring Nevada, the state of California has now officially sanctioned the use of driverless vehicles. And is perhaps to emphasize the point, governor Jerry Brown showed to the signing ceremony riding in a self driving Toyota Prius, …
According to a survey by DMEautomotive in the U.S., pre-paid complimentary maintenance plans are increasing customer retention in dealership service departments. Nearly three out of five people polled who purchased such plans said they planned to have their vehicle serviced …
Generally, auto dealers are a fairly competitive bunch but market share takes a backseat to sharing the wealth when the members of the Motor Dealers Association of Alberta (MDA) come together to support Special Olympics. This past weekend, the 28th …
Following on from its tentative agreement reached with Ford Motor Company on Monday, the Canadian Auto Workers’ union has said that ongoing talks with Chrysler Group and General Motors are proving “constructive.” CAW president Ken Lewenza recently told CBC news …
