Auto retailers that use a third-party loyalty program can achieve significant retention increases of 20 per cent and more, according to findings presented in a new white paper from MediaTrac, a U.S.-based marketing technology company. MediaTrac released their free Auto …
Brandtford dealer Forbes Bros celebrate milestone anniversary How do you measure success? For Bob and Jim Forbes, brothers and dealer principals of Forbes Bros Chevrolet Buick GMC Cadillac, it’s easy to measure success in decades — nine to be exact. …
After setting a new SAAR (Seasonally Adjusted Annual Rate) high for the year in June, new-vehicle sales in Canada plunged again in July continuing the topsy-turvy ride that has characterized the year to date. That’s no surprise to those in …
Nissan Canada announced plans to significantly expand its dealer presence in Canada to help improve customer experience and gain a larger share of the Canadian market. The company says its dealer strategy in Canada is a key part of its …
Mitsubishi Motor Sales of Canada, Inc. announced new online service appointment scheduling tools within all of their English and French dealer websites in Canada. These tools, from Dealer-FX Group, Inc. allow Mitsubishi Canada customers to request service appointments online or …
DealerRater, the car dealer review website, announced an enhanced feature of its Certified Dealer Program that will enable dealers to better integrate and leverage online reviews on Facebook. This supplements existing tools that enable a dealer’s reviews to automatically feed …
BMW Group Financial Services has created what the “Ultimate Drive” mobile app and calls it an industry first in social navigation. The company says it is offering this service to its customer base of nearly one million individuals. The company …
There’s been a lot of hype around the coming age of the electric vehicle, but few are actually driving around Canadian streets. The much hyped all-electric Nissan Leaf took a step from hype to hope this week when Nissan Canada …
Kia’s first hybrid in North America is the 2011 Optima mid-size sedan. Starting at $30,595, the company says it is aimed at drivers looking for a well-equipped sedan that doesn’t sacrifice style comfort or performance for the sake of fuel …
Toyota may have had its challenges rebounding from its recall woes and the disaster in Japan, but consumers still hold the company in high regard. A new survey by Interbrand found that consumers ranked Toyota number one globally in its …
A new website, Unhaggle.com, was created to help consumers take the “haggling” out of the process of buying a car. The website aims to take both the time and hassle out of negotating a new car deal — and dealers …
A new projection by, Autofacts, PwC’s automotive forecasting service, forecasts 2012 global light vehicle assembly to be 83.5 million units, a 10 per cent increase compared to 2011 estimates of 75.9 million units. Sluggish economic growth, weak consumer spending and …
