Author: Zara McAlister

Moving target

March 20, 2014

MANY DEALERS ARE STILL STRUGGLING TO PROPERLY HANDLE ONLINE LEADS. TO MAKE MATTERS MORE INTERESTING, CHANGING CONSUMER BEHAVIOUR IS ALSO HAVING A MAJOR IMPACT ON THE PROCESS Would you ignore eight out of every ten customers that came into your …

Changing core

EVOLVING CUSTOMER EXPECTATIONS ARE RESULTING IN NEW LEVELS OF SOPHISTICATION AND INTEGRATION WHEN IT COMES TO DEALERSHIP OPERATIONS SYSTEMS It’s the essence of what a dealership is, yet, like everything else, the dealer management system as we know it is …

A can’t miss event

INVALUABLE LEARNING AND NETWORKING OPPORTUNITIES MADE THE 2014 CADA SUMMIT A STANDOUT EVENT FOR DEALERS On a cold February day in Toronto, in a jam-packed conference room, dealers sat shoulder-to-shoulder with their peers absorbing invaluable information at the second annual …

Industry intel

it’s been a busy stretch. The automotive season always kicks off in earnest in the first quarter every year, and there are no shortage of events that Canadian auto dealer’s editorial and publishing team attend. Apart from major auto shows …

SERTI names Louis Laporte as President

March 19, 2014

SERTI Informatique Inc. and its executive committee have announced the appointment of Louis Laporte as SERTI’s new president, succeeding company founder Jean-Marc Thibault. In his new role, Laporte will now be responsible for all of SERTI’s strategic decisions. Laporte began …