The Dilawri Group has opened a new flagship Genesis retail experience in the heart of downtown Vancouver, bringing the luxury brand’s minimalist design and concierge-style service to one of Canada’s most competitive premium markets.
The new space reflects Genesis’ strategy of moving away from traditional dealerships toward boutique-style showrooms in high-traffic urban areas. The store spans 15,000 square feet and blends modern design with personalized service, offering customers a high-end and technology-driven experience in a facility that emphasizes Genesis’ “omnichannel” approach.
“Located in the heart of the city’s luxury automotive corridor, this facility was purpose-built to deliver an elevated and personalized guest experience,” said Kofi Asante, General Manager at Genesis Downtown Vancouver, in a statement. “Whether guests visit us in person or take advantage of our Genesis at Home services, they can expect modern convenience, exceptional hospitality, and a seamless path to ownership.”
This is the group’s first stand-alone Genesis dealership in British Columbia, located at 1718 West 3rd Avenue. It marks a milestone for both Genesis Motors Canada and the Dilawri Group, expanding the OEM’s presence on the West Coast as it continues to redefine how Canadians buy and experience luxury vehicles.
The new location is meant to allow consumers to comfortably explore models, learn about ownership options, and book test drives, with vehicles delivered directly to customers’ homes.
“We’re proud to support the continued growth of the Genesis brand in Vancouver through this exceptional new facility,” said Ajay Dilawri, Co-Founder of Dilawri, in a statement. “Genesis Downtown Vancouver reflects our shared commitment to thoughtful design, premium service, and delivering the elevated purchase and ownership experience the brand is known for.”
