Exclusive USMCA video interviews: David Adams

Plan overhaul gives dealers more control, stronger oversight and a modernized CADA 360 Benefits program The Canadian Automobile Dealers Association (CADA) has finalized a new master services agreement with Canada Life, resetting how the CADA 360 Benefits program is governed, administered and …

Tire storage can be a lucrative business for dealers — especially if it drives more service activity Tire storage has become such an increasing source of revenue and customer retention that dealers have made it a priority in terms of creating …

Artificial intelligence is becoming embedded in automotive retail, shaping how dealers respond to leads, price inventory and market vehicles. But while adoption is accelerating, understanding remains uneven, with many dealers still experimenting without fully grasping how the technology could reshape …

Sym-Tech Dealer Services is betting that better-trained people and a better customer experience lead to stronger F&I outcomes In dealership F&I, performance is usually measured in results: revenue, product penetration, and consistency from one manager to the next. But Derek …

Image factory programs evolve, but sticking points remain Auto makers are forever adjusting their factory image programs to address evolving trends, with the latest inspirations coming from electric vehicles, digital retailing, and the eternal quest for a better customer experience.  Where …

Engagement beats reach in digital marketing’s next act Dealers will need to rethink how engagement is measured, and where customers are getting stuck. The automotive industry’s latest evolutionary phase may appear de-evolutionary on the surface: digital marketing is melting back …