TrueCar has gotten more popular, announcing its network has now grown to include more than 10,000 dealers.
That includes over 8,700 U.S. franchise dealers selling new cars and trucks and more than 1,300 independent dealerships specializing in used vehicles.
“We’ve reached a threshold of dealers that provides strong brand and geographic coverage to ensure there are convenient, competitively priced dealers close to consumers,” said Scott Painter, CEO and founder, TrueCar, in a press release. “Our business expands as we grow our franchise network and enlarging our non-franchise dealers gives consumers more options on the used car side.”
Besides trying to increase its network in 2015, the company says it is also planning to enhance its mobile app to better position itself with customers who are increasingly using smartphones and tablets in the car buying process.
The company says this is an important move since millennials, born from about 1980 until the late 1990s, will expect to be able to purchase a vehicle using a mobile device.
