Toyota Canada providing free personalized fuel efficiency reports

April 24, 2013

Toyota-Canada-300As part of Earth Week celebrations, Toyota Canada Inc., is offering 100 complimentary, personalized fuel efficiency reports. The automaker has partnered with Waterloo-based MyCarma, using sophisticated computer modeling and data analysis to provide specialized reports for individual drivers based on their own motoring habits. The idea is not only to forecast the projected fuel consumption of any Toyota vehicle based on an individual’s driving style, but also to help consumers make a decision when buying their next vehicle, based on the projected fuel economy.

“We know how important fuel costs are to our customers, which is why we build and sell the most fuel-efficient vehicles on the market, including our full lineup of hybrids,” remarked Sandy Di Felice, Director, External Affairs at Toyota Canada Inc. “But we also understand how the fuel costs of a new vehicle can differ from person to person based on their own unique driving habits.

By teaming up with MyCarma, we’re enabling people to choose their next fuel-efficient vehicle based on the most in-depth, personalized knowledge possible,” she said.

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