Dianne Craig, president and CEO of Ford Motor Company of Canada, Limited, will be joining dealers in Halifax for the second annual CADEX East Spring Training Conference. Dianne will be the keynote speaker for the event, and one of a strong lineup of major industry players that will spend the afternoon sharing thoughts and ideas with Maritime dealers. She will provide her insights into key issues and opportunities she sees in Canada’s automotive market today and in the future.
The afternoon includes a wide range of sessions:
- Chuck Seguin, one of Canada’s leading experts on dealership succession planning, will share his thoughts on this critical topic.
- Paul Potratz, one of North America’s leading experts on dealership digital marketing, will share his thoughts on driving improved results from dealers’ digital marketing.
- Michael Hatch, CADA’s Chief Economist, will provide an economic update and forecast for Nova Scotia and shares his insights on the forces shaping the national automotive market.
- Rick Gauthier, President and CEO of the Canadian Automobile Dealers Association, will discuss key dealer issues as seen from CADA’s national perspective in an interview with Canadian auto dealer publisher Niel Hiscox.
The CADEX conference is a half-day event on Friday, April 5 in Halifax, Nova Scotia. The event precedes the Nova Scotia Dealers Association’s President’s Dinner, the 18th instance of this highlight in the industry’s annual calendar.
For more information visit www.nsada.ca.