Ontario dealers coached on mastering SEO, blogging, figuring out Google and the merits of a BDC at Canadian Digital Dealer events. The Trillium Automobile Dealers Association (TADA) continued its efforts to bring its member dealers up to speed on …
Salespeople in dealerships are always looking for an edge, a talking point that helps tip the scales in their favour when helping a customer narrow their choice for a new vehicle. The editors of Kelley Blue Book have made it …
More shoppers looking to buy a used car are opting for certified pre-owned (CPO) vehicles, with sales hitting an all-time high, according to analysts at Edmunds.com, a popular online destination for car shoppers. In the company’s latest Used Vehicle Market …
CDK Global is taking steps to make it easier for auto dealers to validate contracts electronically, helping to streamline the vehicle purchasing process and avoid annoying mistakes that require a customer to return to the dealership to sort out their …
A new KPMG survey finds that auto industry executives are not focusing on many of the issues that consumers are interested in, and that could put them at risk. KPMG’s 2015 Global Automotive Executive Survey found that despite the consumer …
Family Day in Ontario is always a big boost for attendance at the Canadian International AutoShow, and this year was no exception. Organizers pulled together all sorts of special events, special pricing and contests and giveaways to help lure Ontario …
The Canadian International AutoShow is also the time when several industry awards are handed out, and Honda Canada scooped up four awards this year. The awards were from Canadian Black Book and ALG for overall best retained value and best …
SEE MORE COVERAGE OF CADA SUMMIT 2015 As part of the CADA Summit, The Canadian Automobile Dealers Association handed out its prestigious awards to the winners of its 2014 Dealer Satisfaction Index (DSI) Survey. These awards, which are presented annually, …
The theme of the 42nd edition of the Canadian International AutoShow (CIAS) held in Toronto is “Life is in Motion” — and there was plenty of motion during the Media Preview day on Thursday, Feb. 12. As per the usual …
SEE MORE COVERAGE OF CADA SUMMIT 2015 The cream of the crop from Canada’s dealership community took the stage at the 2015 CADA Summit to share their insights with fellow dealers. “This is a very, very exclusive club,” says moderator …
SEE MORE COVERAGE OF CADA SUMMIT 2015 Ken Greenberg says he was surprised when he was invited to speak at the CADA Summit, organized by the Canadian Automobile Dealers Association. That’s because the urbanite, and former city of Toronto Director …
SEE MORE COVERAGE OF CADA SUMMIT 2015 A staple of the CADA Summit is a panel discussion where OEM leaders representing different brands take the stage in front of a room full of Canada’s top dealers. It always makes for …
