While Facebook has exploded in popularity as a research tool for car shoppers, dealers should also be focusing on an even more popular site: YouTube. In a recent poll, online car lease marketplace Swapalease found U.S. car shoppers use YouTube …
Automotive technology company Nextup has announced that Canadian automotive digital veteran Brent Wees has been named Director of First Impressions. “Nextup has continued its rapid growth over the last couple of years and Brent is the perfect person to generate …
With school just around the corner, you may start to see more parents and university students walking into your dealership, looking for the perfect back-to-school vehicle. Luckily, Kelley Blue Book in the U.S. has come out with a list of …
The Canadian Automobile Dealers Association, along with representatives from provincial dealer associations, officially unveiled Federation Hall, the newly-renovated student lobby at the Automotive Business School of Canada in Barrie, Ont. on June 3, 2016.
Birchwood Collision Centres have become Manitoba’s first and only Chrysler, Dodge, Ram, Jeep and Fiat Certified Collision Repair Facilities as of early June, 2016.
Rick Gauthier has been named a fellow of Georgian College in honour of his dedication to the Automotive Business School of Canada in Barrie, Ont. The special fellowship ceremony took place on June 3 at the school’s Rowntree Theatre, following …
The Policaro family has opened the doors to its new BMW dealership, located in the 410 Mayfield Auto Mall in Brampton, Ont. This is the seventh dealership for the Policaro family, which has been operating stores since 1979.
It’s been five years since GM Financial Canada has been servicing GM dealers and their customers across Canada, and Howard Cobham said time has flown by.
Almost 300 dealers, suppliers and industry leaders came out swinging, ready to golf at the Trillium Automobile Dealers Association (TADA) 2016 Annual South Tournament on June 15, 2016.
When he finishes his term next year, CADA Chairman Marc Bourassa will become the longest serving Chairman in the Canadian Automobile Dealers Association’s 75-year history. That’s because he stepped up to the plate from his role as First Vice-Chairman to …
Digital marketing company Search Optics has recently expanded its presence in Ontario and Quebec, providing digital marketing strategies for dealers to boost sales. “Relocating to larger space in Montreal allowed us to support our bilingual customers in Quebec and doubling …
The impact of the auto industry is important to Canada’s economic welfare, according to new research from Unifor, a private sector union. The study said that 125,400 people are employed in the North American auto industry, contributing millions to local …
