Beginning with a Nissan store, Mark Falkenberg’s group has strategically and profitably expanded its footprint It’s a busy Tuesday at Willowdale Nissan. Customers are perusing the showroom, the service bays are full and Mark Falkenberg is sitting in his office, …
JLR Canada chief talks about the company’s new product onslaught and why quality isn’t just about the vehicle, it’s about the entire ownership experience Canadian Auto Dealer traveled to Jaguar Land Rover Canada’s headquarters in Mississauga, Ontario for a one-on-one …
CHANGE IS COMING AND BILL TANNER’S A LITTLE NERVOUS ABOUT THE FUTURE OF FIXED OPS. THEN AGAIN, ANOTHER FRANCHISE OPPORTUNITY IS ALWAYS TEMPTING So this is the future. And I’m not talking distant future; I’m talking maybe eight minutes from …
THE MARKET CONTINUES TO GROW AND MOST BRANDS ARE DOING WELL — BUT NOT ALL At the halfway point of 2014, new auto sales in Canada are 2.8 per cent ahead of where they were at the same time last …
HOW BOTH DEALERS AND OEMS CAN WORK TOGETHER TO DELIVER A CONSISTENT, HIGH QUALITY CUSTOMER EXPERIENCE Take a step back. Think for a minute. When somebody steps foot into your showroom or drives into your service lane, what do you …
LEAVENS VOLKSWAGEN’S NEW FACILITY IS A TESTAMENT TO HARD WORK AND CUSTOMER DEDICATION One day, while his parents were on holiday in Europe, a young Ed Leavens decided to trade in the family station wagon for an Austin-Healey sports car. …
LEARNING TO STAND APART FROM THE CROWD OFTEN PUTS YOU IN FRONT OF IT At Canadian auto dealer, we’ve done quite a bit of coverage on the used vehicle market in the last few years, especially as more dealers are …
FROM DAY ONE, SEARCH OPTICS HAS TAKEN A PERSONAL, BOUTIQUE APPROACH WHEN WORKING WITH ITS DEALER CLIENTS In the digital age,it’s often all too easy to be seduced by the latest technology. Dealers are bombarded all the time about new …
WHY INTERNET CONNECTIVITY FOR CUSTOMERS IS NOW A FUNDAMENTAL PART OF THE AUTO RETAILING END-USER EXPERIENCE The wireless landscape is changing. Smart phones and tablets have forever altered the way we interface with the web. The common thread today is …
A LOOK AT SUCCESSFUL STRATEGIES FOR ATTRACTING TOP TALENT TO YOUR DEALERSHIP It’s human nature to try and save a little up front, yet sometimes this can result in us being labeled “penny-wise and pound foolish.” And when it comes …
CANADIAN AUTO DEALER TAKES A LOOK AT SOME SUCCESSFUL RETENTION STRATEGIES TO BOOST BOTH CUSTOMER LOYALTY AND SATISFACTION A silver E 350 4MATIC pulls into the drive through and before the driver even gets out, a service advisor is there …
CANADA’S TOUGH ANTI-SPAM LEGISLATION IS HERE, ITS REAL AND YOU NEED TO LEARN HOW TO WORK WITH IT There’s a big change happening in Canada. If you’re a business, such as an automotive retailer there’s no question it will affect …
