I love the start of the year. After spending the past few weeks working through the many deadlines that come with winding down the past year and clearing my desk, it’s time to start looking towards the coming year. It …
The leaders that will be taking part in the OEM panel at the 3rd annual CADA Summit met yesterday with Richard Gauthier, President and CEO of the Canadian Automobile Dealers Association, and key members of the event planning team. The …
CarLingo says it has launched a new car shopping experience that will focus on fully understanding a potential car buyer’s needs before the buyer meets with the dealer. “There’s a lot of innovation going on in the automotive space right …
A new partnership between TRADER Corp. and Mobials will soon enable dealers to post positive consumer reviews on their vehicle listings on autoTRADER.ca and their dealership website. The Reviewmii online review tool by London Ont.-based company Mobials gives dealers ownership …
The Jeep brand brought a new meaning to the test drive experience on a busy downtown Vancouver street. A 30 second “River in the City” commercial, which debuted on television this past weekend, unfolds as unsuspecting drivers were recruited to …
A six-country study by market research group GfK found the automotive industry should focus on Gen Y and its love of technology, to help encourage new car purchases amongst wider demographics. The company says the auto industry should care about …
Lower fuel prices and bold, new entries into the marketplace had car shoppers flocking to trucks in 2014, making this the year of the truck, according to AutoTrader.com. The Ford F-150 took the number one spot across new, used and …
In it’s third annual trend report, Ford Motor Co. suggests that Generation Z — those born after 1993 — will help shape the automotive industry when they start buying cars, from vehicle development to customer experience. “While demographics are invariably …
Toyota now has 12 ‘Top Safety Pick’ awards under its belt as the automaker moves into the new year. The Insurance Institute for Highway Safety awarded eight Toyota and Lexus vehicles and four Toyota and Scion vehicles recently with a …
As part of the Porsche Centre Oakville’s first anniversary celebrations, the 2015 Porsche Cayenne and 918 Spyder with a price tag north of $1 million — the first of its kind at the dealership — were unveiled at a recent …
To help promote the next generation of the Nissan Titan pickup, which will be unveiled at the upcoming North American International Auto Show in Detroit on Jan. 12., the automaker’s marketing team has created a multi-chapter video series or “Truckumentary.” …
In his latest installment on ‘six ways to lose money’ in service operations, Jim Bell takes a look at one that can have arguably the biggest impact: policy Policy is work we perform and it doesn’t pay. Some people call …
