The winners of AutoTrader.ca’s annual Best Priced Dealer Awards were announced this week, with nearly 300 dealerships nationwide receiving an award.
“Every year our AutoTrader Best Priced Dealer Awards recognizes our dealer partners across Canada for their commitment to offering Canadian car shoppers on AutoTrader.ca the best deals in the country,” said Ian MacDonald, Chief Marketing Officer at AutoTrader.ca, in a statement.
The goal is to recognize the top automotive retailers in Canada for their commitment to consistently providing great value and pricing transparency for consumers using the AutoTrader.ca platform. Winners are determined by province, with real-time data helping pinpoint dealerships with the highest percentage of “Good” or “Great” price badges across more than 400,000 inventory listings on the platform.
“This program celebrates Canadian dealership operators that continuously align to our brand promise of building trust and confidence with Canadian car shoppers,” said MacDonald,.
In a press release, the company noted that winners will receive several physical and digital assets to display in their store(s), along with a badge applied to their Vehicle Details Pages (VDPs) and Dealership Page on the AutoTrader Marketplace. Dealers can view the complete list of winners, by province, here.