Canadians worried over texting, in-car distractions

More than 80 per cent of Canadians believe the issue of texting while driving has increased over the years and that engaging with in-car technologies is a form of distraction that is on a similar path, according to a Canadian Automobile Association poll.

The majority of consumers included in the study say that drivers who text and drive are a threat to their personal safety on the road. The issue landed on CAA’s top 10 list of concerns in 2011, and nearly seven years later Canadians believe it’s a bigger problem today than it was even three years ago.

“Despite anti-texting and driving laws in all provinces across the country and several years of public education campaigns, Canadians still don’t seem to be getting the message,” said Jeff Walker, Chief Strategy Officer, CAA National. “Studies show drivers are as much as 23 times more likely to get into a collision when they text and drive. It’s important we all put our devices down and stay focused on the road.”

The November 2017 study is based on a CAA poll of 2,003 Canadians. Consumers also view emailing while driving and talking to or engaging with in-car technologies as a form of distraction that is only getting worse.

The results of the study come at a time when automakers are increasingly equipping their vehicles with technologies and connectivity features that were originally meant to free drivers of hand-held devices and the need to look away from the steering wheel while driving.

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