
Photo Credit: Todd Duncan Photography
More than 300 guests attended a recent British-themed grand opening at the new Jaguar Land Rover Langley facility, located in the Langley Auto Collection luxury auto mall in Fraser Valley, B.C.
Guests were treated to luxuries such as a custom designed Land Rover outdoor lounge and fine food and beverages, said OpenRoad Auto Group, which opened Jaguar Land Rover Langley in December 2015.
Guests also toured the facility and were able to take a close look at some of Jaguar’s latest models before they hit the market, such as the Jaguar F-PACE performance SUV and the all-new Jaguar XE compact luxury sports sedan.
Wolfgang Hoffmann, President of Jaguar Land Rover Canada, officiated the opening ceremony. “British Columbia remains a high priority region in Jaguar Land Rover Canada’s growth strategy,” said Hoffmann.
The 33,000 sq.ft. facility is the first dealership in North America to showcase Jaguar Land Rover’s new corporate identity and global dealership design, said OpenRoad.

From left: Mayor Ted Schaffer, City of Langley; Christian Chia, President & CEO of OpenRoad Auto Group; Wolfgang Hoffman, President of Jaguar Land Rover Canada; Daniel Russman, General Manager of Jaguar Land Rover Langley; and Paul Gommerman, National Network Development & Training Manager, Jaguar Land Rover Canada’ Photo Credit: Todd Duncan Photography.
It boasts state-of-the-art features and amenities, including a modern customer lounge, specialized delivery area and service centre, said the dealership group.
“We are thrilled to bring a ‘little British’ to our mix of luxury brands here in Langley,” said Christian Chia, President and CEO of OpenRoad Auto Group, in a written release.
“So far we’ve been pleased with our success here and look forward to solidifying this dealership’s reputation as a focal point for Jaguar Land Rover enthusiasts by offering the very best car buying and service experience customers expect of this bespoke luxury brand.”



