Alberta Honda, a dealership in Edmonton, Alta., is taking the concept of the virtual showroom to the next level by creating a model-specific page for one of Canada’s most popular vehicles, the Honda Civic. The aim is to provide model specific content relevant to consumers looking to purchase a Civic directly on the dealership’s website.
Information found on Alberta Honda’s model-specific page includes changes made to the 2014 Honda Civic, as well as fuel economy information, safety perks and technological advancements. After reading the information posted on Alberta Honda’s website, users can also decide for themselves whether or not the 2014 Honda Civic earned its spot as Canada’s top pick in the compact sedan segment.
With safety a big priority for many car shoppers, the model specific site is designed to draw attention to some of the 2014 Civic’s key features aimed at protecting drivers and their families. Some of the most important and unique safety features include a blind spot monitoring system, a rearview backup camera and traffic alerts that will alert operators of accidents, roadblocks and show alternate routes.
With a need for dealers to distinguish themselves from the competition online, individual model webpages on dealer websites are seen as one way to pique consumer interest and encourage greater interaction with the store.
For more information on the 2014 Honda Civic, consumers are encouraged to call the sales department at Alberta Honda directly at 888-436-2949, or visit the dealer’s website at: albertahonda.com
