Today, the fourth annual Automotive Bootcamp, hosted by First Class Educators, is underway. Taking place at the Sheraton Downtown in Philadelphia, Pa., this two-day event, features workshops designed to give dealers the information and tools they need to take their business to the next level, as well as providing opportunities to network and share ideas. To help ensure attendees begin their first workshops of the day fresh and with a clear frame of mind and focus, early morning workout sessions, which attendees registered for prior to the event, are also included.
The actual workshop sessions kicked off at 9:30 a.m. this morning and to help attendees get the most out of them, each group of workshops, which run at one hour intervals, include eight separate topics, or what FCE calls eight learning tracks. These are designed so that attendees can pick and choose the sessions they feel are most relevant to them when it comes to learning and improving their business.
At this year’s event, these learning tracks are:
- Analytics / websites
- Advertising
- Search engine optimization / social media
- Video
- CRM
- Sales
- Service / Retention
- Management
Notable speakers include: AJ LeBlanc, Ali Mendiola, Ali Amirrezvani, Bill Wittenmeyer, Brian Pasch, Glenn Pasch, Tracy Myers, Keith Shetterly, Sean Stapleton, Joni Stucker and many more. Check back with Canadian auto dealer as we bring you more in-depth highlights of this year’s Automotive Bootcamp.



