DealerRater, the car dealer review web site, announced it reached a significant milestone for the company — the 700,000th dealer review mark. The site currently receives an average of 870 new reviews per day, and on weekdays records a new review every 55 seconds.
The uptick in reviews posted on the web site is in direct response to the increasing number of auto consumers that are joining the DealerRater user base to share their car dealership experiences online, says the company.
DealerRater says it added 168,000 new consumer members to its community in the first half of 2012. “We’re excited to reach this milestone,” said Chip Grueter, president of DealerRater. “With a larger community of consumer members and the number of car dealer reviews spiking at more than 26,000 each month, it’s a win-win for both consumers and our Certified Dealer partners. Our Certified Dealers gain access to an ever expanding market of potential customers, while consumers can rely on a growing repository of third-party information when choosing a car dealership.”
With 2012 representing the company’s 10-year anniversary, DealerRater continues to be the largest third-party review web site dedicated solely to automotive dealerships, says the company. In addition to the growing volume of reviews, the DealerRater® site has demonstrated persistent growth over the past three years in both total web site visitors as well as the number of dealers that have embraced DealerRater’s popular Certified Dealer Program.
Certified Dealers are able to connect with DealerRater’s 8 million web site visitors while demonstrating an utmost commitment to quality customer service. “Every time we sell a car we want the customer to have all the information at hand to make a smart informed decision, said Jack Schneider, owner of Certified Benz and Beemer in Scottsdale, AZ. “With DealerRater, we now have our customers telling other customers
what they have been through. It’s a real sales booster. Through managing our online reputation with DealerRater, our sales, which were already strong, have increased by about 20-25%.”
For more information, visit www.DealerRater.com.
