Porsche Canada names new Marketing Director

Porsche Cars Canada, Ltd. promoted Laurance Yap to Director of Marketing. In his new role, Laurance will be responsible for all marketing activities surrounding the brand in Canada. Having joined Porsche Cars Canada, Ltd. at its inception in 2008, Laurance brings invaluable experience to his new position.

Replacing Yap is Patrick Saint-Pierre, who is the Manager, Public Relations. Patrick brings to Porsche a wealth of experience in the automotive industry, most recently as the Public Relations Manager at Kia Canada. He has also held various roles during his lengthy career at Volkswagen Canada and Volkswagen of America.

Raised in Montreal, Patrick is bilingual and is a graduate from the Canadian Automotive Institute of Georgian College in Barrie, Ont. He also holds a Bachelor Degree from Northwood University in Michigan. In his role, Patrick will be responsible for all Public Relations activities for Porsche in Canada.

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