Seventy-seven per cent of car shoppers intend to buy a vehicle now or within the next two or three months after the lockdown, according to a Kijiji Autos COVID-19 Consumer Sentiment Survey. That is just one of the stats provided …
Digital responsiveness in the age of COVID-19 has been accelerated in part by dealers being pushed to be more active and proactive, according to Carl Boyer of Quebec-based Infra Info. In an interview with Canadian auto dealer, Boyer said the …
Subaru Canada has introduced RAPID RTC Live Dealer, meant to connect online customers with salespeople in-real time through an audio/visual consultative sales process. Described as an immersive and omni-channel experience, the digital tool allows customers to choose the communication channel …
Digital marketing provider PureCars is now certified to offer digital advertising resources for fixed ops through the Toyota Parts and Service Program in the United States, thanks to a recently expanded partnership with the OEM. The move means that OEM …
Canadian Black Book’s Used Vehicle Value Retention Index for the month of June revealed some segment gains as values remained flat. From February to May values fell by 7.8 points or 7.2%, but June marked a shift in the trend. …
Expect more electric vehicles and an acceleration in the advancement of autonomous features in the next five years within the global automotive industry, according to a report from KPMG in Canada — which deals with audit, tax, and advisory services. …
Marc-Olivier Paquet has been tapped as SERTI’s new Vice President of Finance, leaving behind his previous position of General Manager and Chief Financial Officer in the high-tech field. “Marc-Olivier will no doubt become an essential part of SERTI’s growth in …
Mercedes-Benz Canada has appointed its new President and CEO; Dimitris Psillakis succeeds Brian D. Fulton and officially enters the new role on September 1. Fulton has been with the company for 26 years and announced earlier in 2020 that he …
automotiveMastermind, a provider of predictive analytics and marketing automation solutions for dealers and OEMs, has made some changes to its leadership team. The company hired two new executives — one of them being Charity Taylor, who will take on the …
Jill Hadfield, Chief Product Officer at TRADER, talks about the recent launch of a new digital retailing solution on autoTRADER.ca marketplace amid the pandemic, what this means for dealers, and how she sees digital retailing evolving in the coming years.
The first six months of the year may have been a complete disaster, due largely to the novel coronavirus pandemic — but there are some positive signs, according to Canadian Black Book’s most recent COVID-19 Auto Industry Update. Starting with …
In Q2, the SUV spectrum accounted for 47.1% of the light vehicle market share in Canada — up from 45.3% in the second quarter of 2019 — although performance among certain segments was mixed, according to an update from DesRosiers …
