CDK Global will host its inaugural industry conference known as CDK Connect virtually on Wednesday, Oct. 6 at 1 p.m. CT—with new technology expected to be previewed, along with updates on its Roadster and Salty acquisitions.
The event will showcase how CDK connects dealerships, manufacturers, software developers and consumers to create a seamless car-buying and ownership experience.
“Led by rapidly evolving consumer preferences and increased government regulation, the automotive industry is in an incredible position to rethink how it connects with its customers—and with each other,” said Brian Krzanich, President and CEO of CDK Global.
Krzanich, along with COO Joe Tautges and Mahesh Shah, Chief Product and Technology Officer at CDK Global will deliver keynote remarks.
Special guests will include James Hall, Founder of Salty; Andy Moss, Founder of Roadster; Mike Maroone, Chairman and CEO of Maroone USA; Joe Shaker, Founder and CEO of TruVideo and Owner of Shaker Auto Group; and Joe Lukich, Strategic Variable Operations Director for #1 Cochran.
The company said attendees will experience “visionary insights” from their leadership team, along with comments from industry experts and customers. The event will also include breakout sessions and technology previews from CDK.
The live breakout sessions will cover:
- Modern retail: Fulfilling customer expectations by making it easier to sell;
- Fixed operations: Establishing consumer trust through transparency;
- CRM: Building the next level of customer intelligence;
- DMS: Transforming accounting workflows to increase productivity;
- Salty’s Embedded Insurance: Changing when and how insurance is bought;
- Information technology: Improving cybersecurity, simplicity and collaboration services;
- Auto manufacturers: Harnessing the power of data to retain and win customers; and
- Software development: Unlocking your potential through Fortellis
“From our place at the heart of the industry ecosystem, we are excited to host our first CDK Connect and bring an information-packed afternoon that will place us all on the cutting edge of automotive retail,” said Krzanich.
