CarProof is focusing on growing its strategic relationships in the auction and fleet segments, and has hired Richard Pasta to take on the role as Manager, National Strategic Accounts.
“We are very excited to build new and expand existing strategic relationships in key areas of the remarketing ecosystem,” said Fabian Richenberger, Head of Financial Services at CarProof, in a written release.
“As a company committed to improve our industry through increased transparency, I have long admired what CarProof has accomplished and what the company stands for,” said Pasta, in a written release. “I am very much looking forward to leveraging what I’ve learned through my experience to help take CarProof’s relationships and value proposition to the next level.”
Pasta is the former Manager, National Fleet Sales, CPO and Remarketing for Kia Motors Canada, a position he had held since 2008. He’s had experience in the Canadian automotive industry dating back to 1997, and has held key positions in the vehicle rental, leasing and financing sectors.
Pasta is a graduate of the Automotive Business School of Canada.
