79th edition of Montreal auto show to be more diversified

The Montreal International Auto Show (MIAS) returns in full force for the 79th edition of the event at the Palais des congrès de Montréal from Jan. 19-28, 2024.

Spread over three levels, the auto show will include the presence of major brands that were absent in 2023 — including Ford and Lincoln, Genesis, Infiniti, and Mitsubishi. Electric vehicles will be included among the range of new models being showcased, along with dedicated recreational and motorized sports vehicles spaces and the Performance Tuning zone.

“There will truly be something for every taste and passion,” said Luis Pereira, Executive Director of MIAS. “The offer will be diversified by giving significant space to the innovations and technological advances presented by participating manufacturers, in addition to over a dozen new attractions celebrating mobility in all its forms.”

Like the Vancouver Auto Show, the MIAS has launched a pre-sale on tickets offering a 25-percent discount, which runs until Jan. 1, 2024.

The latest edition of the MIAS is presented by iA Financial Group and produced by the Montreal Automobile Dealers Corporation (MADC). There will also be a Charity Preview Gala evening event on Jan. 18, 2024, at the Palais des congrès that raises funds for five hospital foundations in the greater Montreal area.

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