Dealers ready for new and improved NADA event
The National Automobile Dealers Association is preparing for its annual NADA event in Las Vegas, with plans to offer more workshops, a new speaker series and a greater focus on digital, according to Richard Stephens, NADA Show committee chairman and president of Stephens Auto Centre in Danville, W.V.
“NADA Show 2018 will feature much more digital engagement and content, a new Distinguished Speaker Series and 60 new educational workshops, along with dealer franchise meetings and plenty of networking opportunities,” said Stephens, in an interview with Canadian auto dealer.
Digital features and content will appear in the form of interactive exhibits and targeted workshop sessions about the importance of data, video marketing and communication strategies, social media trends, emerging technologies, Artificial Intelligence and more. Other industry experts will also chime in about digital and other topics during the event.
“Expect to hear from keynote speakers, which include Waymo CEO John Krafcik, Alabama head football coach Nick Saban, 2018 NADA Chairman Wes Lutz, 2017 NADA Chairman Mark Scarpelli, and combat veteran Robert O’Neill,” said Stephens.
Each expert will offer something different, while the new Distinguished Speaker Series will bring forth four additional and dynamic speakers to discuss leadership, culture, team building, and personal and business success.
In addition, “the sold-out Expo will provide the perfect opportunity for dealers and their managers to discover the latest products and services in the automotive retail industry,” said Stephens. “They’ll be among the first to explore what’s coming, which can give dealerships a competitive advantage,” he added.
In an effort to make things more efficient and boost digital engagement, NADA also offers a mobile app and MyPlanner for guests to help them connect with exhibitors, network with attendees, engage with the show through social media, view digital maps, get real-time alerts, view interviews and live event broadcasting and more.
A welcome reception co-hosted by J.D. Power will take place on Thursday, followed by a ribbon cutting ceremony for the expo hall, a general session with Nick Saban and the TIME Dealer of the Year presentation on Friday. The event is meant to honour exceptional new-car dealers across America that have demonstrated an outstanding commitment to improving their communities and the world around them.
The Women’s Dealer Event and a general session with John Krafcik from Waymo (previously known as the Google self-driving project) will take place on Saturday. The NADA Show will end on Sunday with a morning inspirational session with Robert O’Neill, and a presentation about data and the automotive industry by Mark O’Neil, Executive Vice President and COO, Cox Automotive.
“As always, it’s an event dealers and managers will not want to miss,” said Stephens.
Canadian Automobile Dealers Association
Since 1941, CADA has been representing the national interest of new car and truck dealers to those who have the most influence over the destiny of their dealerships — the federal government and the automobile and truck manufacturers. In addition to its work in Government Relations and Industry Relations, CADA provides members an array of services, including the CADA 360 — Employee Benefits Plan, Garage Insurance Plan, Retirement Savings Plan and the Home and Auto Insurance plan. Dealer participation in CADA 360 programs provides financial support to CADA for its dealer advocacy.
For more information about CADA and CADA 360 programs, visit www.cada.ca
Final Coat
Rust impairs vehicle safety, aesthetics and resale value. The patented Final Coat anti-rust module delivers real value to your customer while boosting profits in your Parts, Service and F&I departments. Our patented electromagnetic technology is an eco-friendly and workplace-safe alternative to messy petrochemical sprays, and it protects areas that sprays simply cannot reach. Plus we offer the best interior and exterior protection products and the best fully-insured warranties in the industry. Upgrade your appearance protection program, or let Final Coat be your one-stop, single-source solution.
For more information please visit www.finalcoat.com/partner
iA Dealer Services (iA-SAL) offers leading Finance & Insurance programs to over 3200 dealerships in Canada. While our products are industry leading, with over 400 sales and operational staff, our focus is supporting all types of vehicle dealerships’ performance through:
- a multi-faceted training and performance management program
- a revolutionary, first to market e-contracting platform that not only supports step and menu-selling but also improves customer loyalty, CSI and sales, and increases productivity, revenue and the customer service experience.
For more info: www.iasal.ca
iA Auto Finance
At iA Auto Finance we provide a six-tier finance program that serves the near-prime to sub-prime credit markets. We offer the fastest loan approvals in the business, along with the widest range of credit available, including rates from 8.99%. With nation-wide coverage, we’re here to help you sell more vehicles – faster.
Join us at “Canada Night” Thursday March 22, 8:30 pm at Vinyl @ Hard Rock Café, Las Vegas.
Contact: Brendan Dineen, V.P. Sales and Marketing (647) 456-3692
PBS Systems
PBS has been welcoming Canadians at NADA for over 20 years. Visit us at NADA to see why PBS is the proven DMS option for your Dealership. With 30 years’ experience, 50,000 plus users and a retention rate of over 99 per cent, PBS has the people, processes, and technology to handle your Dealership. Stop by and find out why most Dealers and Dealer Groups that consider PBS upgrade to PBS.
Visit us: Booth #2983C
403.212.4316
Quorum DMS is the company and DMS driving your dealership’s revenue. Quorum DMS customers average over $70,000 in additional customer pay revenue each month utilizing specific Make More Money (M3) tool-kits built into our DMS, XSelleratorTM. Stop by our booth at NADA (#3693C) to see how to utilize these tools to drive your dealership’s revenue, how CRM is embedded throughout XSellerator, and how Quorum offers mobile solutions to streamline your dealership’s processes.
Marketing@QuorumDMS.com
877.770.0036 ext. 117
Booth #3693C
Experience Reynolds Retail Management System
Reynolds and Reynolds delivers software, business forms, and professional services that support all areas of automotive retailing. Driven by our legacy of innovation and attention to customer service, our products and services help automotive retailers enhance operating performance and the car-buying experience. Reynolds Retail Management System transforms the dealership’s processes, customer experience, and overall business results.
For more information, visit www.reyrey.ca or call 1-877-792-7677.
Visit us at NADA. Booth #3457C.
RBC Automotive Finance®
Responsiveness, service, and industry-leading funding speed are only the beginning. Your RBC® Account Manager can offer expert advice to help you maximize your growth, and our consumer advertising drives prospects to your door.
Contact automotivefinance@rbc.com for more information.
SERTI is the DMS Provider with the most certifications from Canadian OEMs — making it the only alternative for dealership groups looking to switch all their stores to a single DMS.
Celebrating 30 years in the DMS industry!
Come and see us at NADA — ATD section — booth 403.
For more info contact Mr. Nino Malka, National Sales Manager at 1-800-361-6615 or at sdsdemo@serti.com.
Sym-Tech Dealer Services
Sym-Tech Dealer Services is a leading Canadian Finance and Insurance provider to the retail automotive industry, delivering performance to over 450 dealer, dealer group and OEM clients nationwide.
Sym-Tech offers industry-proven F&I training, an F&I menu and software solution and a full suite of F&I products!
Visit us online at www.sym-tech.ca or call Chis Cawston, President & General Manager, at 905-889-5390 (ext. 2940) for more details.
The NADA Show runs from March 22 to 25, 2018 in Las Vegas, Nev. For show info visit: https://show.nada.org
