
(Left to right), Christopher Endras, Wendy Durward and Mark Endras at the groundbreaking ceremony
On a recent (and hot) late June afternoon, Endras Automotive Group broke ground on the site of its new Infiniti dealership, located at 200 Achilles Road, in Ajax, Ont. Situated next to the group’s existing BMW, MINI and BMW Motorrad facility, the new site signifies the group’s expansion in the area, namely the creation of the Lakeridge Premium AutoPark which will ultimately incorporate more than eight individual luxury vehicle dealerships and employ more than 500 staff.
Attending the groundbreaking ceremony were Christopher Endras, president of the Endras Automotive Group, son Mark, who serves as the group’s vice-president, as well as Wendy Durward, director, Infiniti Canada; Steve Parish, mayor for the Town of Ajax, plus representatives from the Town, employees from both Endras Automotive Group and Infiniti Canada as well as members of the media (including Canadian auto dealer).
“Infiniti’s presence at the Lakeridge Premium AutoPark marks both the next chapter of growth for the Endras Automotive Group as well as our dedication to the Durham Region and its expanding market,” remarked Christopher Endras. “Infiniti builds inspiring and luxurious vehicles that connect you to the road with a spirit that breaks from the norm to create something very unique for our customer. These characteristics closely match our vision for the AutoPark and we are excited to welcome Infiniti to the family,” Endras said.
Wendy Durward added that, “with the new Infiniti JX now available and the exciting, all-new Infiniti Q50 sports sedan coming soon, it is a very exciting time for the Infiniti brand.” Durward said that “we’re excited to partner with Endras Automotive Group. Infiniti customers deserve and expect the highest levels of customer service and automotive expertise from their dealer relationships and, with more than 25 years of experience, the Endras family is perfectly positioned to do just that.”
Steve Parish, said that “the expansion of the Lakeridge Premium AutoPark will facilitate the creation of local high quality jobs, while contributing to the economic sustainability of our community. The Town is focused on supporting expansion in our business community, and we welcome this new addition to the Ajax 401 corridor.”


