Knowing why your customers are buying a vehicle is the best way to capture their attention, said a new white paper from SalesFuel. The sales tools, training and intelligence company recently released auto purchase intent data from 16,000 online U.S. …
Long-time Mercedes-Benz Canada employee Denis Bellemare is returning to the dealership world. Bellemare, who is currently Regional Manager, Eastern Region at Mercedes-Benz Canada, is the new General Manager of Mercedes-Benz Laval in Quebec. He was also GM of Mercedes-Benz West …
Dealers should play up seats and their features with new car shoppers, according to new research from J.D. Power. The research and ratings firm found seat features and seat quality actually enhance customer loyalty and experience. “Customers are focusing more …
Gil Eaton has been promoted to Vice-President of Information Technology at Dent Wizard, a provider of Paintless Dent Removal (PDR) technology in Canada and the U.S. In his new position, Eaton will manage all functions of Dent Wizard’s IT systems, …
Digital Air Strike has been crowned the no.1 interactive marketing firm in the Phoenix Business Journal for a second year in a row. The Scottsdale, Ariz.-based social media marketing and digital engagement company said it has also been named as …
Toyotoshi Group Canada marked the official grand opening of the new home of Ideal Honda in Mississauga, Ont. on Aug. 17, 2016. Located on the northeast corner of Dixie Road and Canada’s busiest highway, the 401, it’s a short distance …
After 36 years of operation in Victoria, B.C., Saunders Subaru owners Bob and Norma Saunders announced they have sold their dealership to The Jim Pattison Auto Group. It’s the largest Subaru retailer in Canada, and the addition of the Saunders …
OpenRoad VW in Vancouver, B.C. recently celebrated its grand opening with a west coast beach party that featured an outdoor beach volleyball court, collector VW displays and a gourmet barbecue. More than 500 guests attended the event, including Maria Stenstrom, …
John Farquharson has been named manager of operations for TradeRev in Canada, announced company founder and CEO Mark Endras. Farquharson will be responsible for overseeing the support and arbitration departments and administrative operations throughout Canada, said TradeRev. He will also …
It was a long time coming but Dixie Toyota was finally able to open the doors to its new home at 1600 Toyo Circle in Mississauga, Ont. “To be able to open these doors after seven years is a very …
A Quebec man was recently handed the keys to a 2016 Hyundai Tucson Fuel Cell vehicle, the first to arrive in the province. The customer is Paul-Yvan Deschenes with the Centre de Gestion de l’Equipment Roulant (CGER), which manages vehicle …
Dealers can now use predictive analytics and data to learn more about their customers on autoTRADER.ca. TRADER Corp. has announced a partnership with Toronto-based Coherent Path that leverages the company’s data mining and predictive analytics platform. This ‘big data’ will …
