Porsche Canada has partnered with Cadillac Fairview (CF)’s innovative arm Ravel by CF so consumers can test-drive the all-electric Taycan in select locations in Ontario and British Columbia.
The program will be hosted at three retail shopping locations: CF Sherway Gardens and CF Shops at Don Mills in Ontario, and the CF Richmond Centre in B.C.
“We are delighted to welcome this partnership with the Cadillac Fairview group and their shared approach to providing exclusive experiences to Canadians in some of the largest metropolitan areas across the country,” said Marc Ouayoun, President and CEO of Porsche Cars Canada, Ltd.
Drivers can register on-site to sit in for a short education session about the vehicle and a driving session. The schedule for the test drives is: Sherway Gardens (Nov. 4-8), Shops at Don Mills (Nov. 11-15), and Richmond Centre (Nov. 25-29).
“There’s no doubt the pandemic has sparked ingenuity and innovation across all industries; transforming the way we think and collaborate,” said Jose Ribau, EVP of Digital & Innovation, Cadillac Fairview, adding that through the partnership they were able to “unlock the potential of our unique properties to offer safe and immersive experiences for our community of shoppers.”
