SEMA Vehicle of the Year winners announced

The SEMA Vehicle of the Year award winners were recently announced at the 2018 SEMA Show in Las Vegas, Nevada.

In the SEMA Car of the Year category, the Ford Mustang took top honours; the Ford F-Series won Truck of the Year; the Jeep Wrangler received the 4×4/SUV of the Year; and the Ford Focus won in the Sport Compact of the Year category. For Powersports Vehicle of the Year, the Polaris RZR Turbo S took top honours.

“As the powersports segment becomes more and more popular, the Polaris RZR XP Turbo S is a great new vehicle for enthusiasts to discover the thrill and excitement of off-roading,” said SEMA President and CEO Chris Kersting. “We’re pleased to present the first-ever SEMA Powersports Vehicle of the Year award to Polaris for the RZR.”

The SEMA Award winners represent the cars, trucks and SUVs that “aftermarket manufacturers are investing in and developing products and accessories for,” said SEMA in its news release.

Their Vehicle of the Year awards are meant to help increase the awareness of aftermarket products, and further display the industry’s partnership between OEMs and aftermarket manufacturers.

The winners are selected by SEMA Show exhibitors.

About Todd Phillips

Todd Phillips is the editorial director of Universus Media Group Inc. and the editor of Canadian auto dealer magazine. Todd can be reached at tphillips@universusmedia.com.

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