Auto group Dilawri this week announced the start of a “new era” for its BMW-affiliated Calgary, Alta., operations, as BMW Royal Oak (formerly BMW Gallery) and MINI Calgary are now located in a new 74,205 square-foot shared facility.
Now located at 7699 110 Ave NW., BMW Royal Oak is operating under new leadership in its existing location, while MINI Calgary moved from Southeast Calgary to an independent space within the brand-new building. The change is meant to further enhance the consumer experience.
“The name change from BMW Gallery to BMW Royal Oak represents not only new leadership, but a renewal of our commitment to our customers and community in Northwest Calgary — and beyond,” said Andy Kistner, VP Operations – Prairies Region, in a statement.
He said it has coincided with the recently completed facility, which reflects the group’s alignment with BMW in evolving the retail experience. “The enhanced store will enable us to meet the needs — and exceed the expectations — of our BMW customers in exciting new ways.”
In a news release, Dilawri said the new building is the first combined BMW and MINI retail facility in Canada to follow BMW Group’s Retail.Next design standard. The new corporate identity retail facility concept aims to put the customer and vehicle at centre stage and is designed to be immersive and boost the customer experience.
The new building also features a 13-car showroom, a three-lane drive-through service department, 24-bay service department, automated car washing system, three charging stations for EV customers, and more.
