Cost-cutting top-of-mind for Canadians planning summer road trip

Seventy-four per cent of Canadians are planning a road trip this summer, despite inflation and high gas prices — although cost-cutting and affordability are top-of-mind.

That is according to the 2023 edition of the annual Toyota Canada Summer Road Trip Survey, which found that gas prices have impacted the plans of 43% of Canadians who are planning a road trip. Another 8% cancelled their trip due to high gas prices, and 35% plan to cut costs.

“It’s evident that road trips are still an important part of summer for many Canadians,” said Stephen Beatty, Vice President, Corporate at Toyota Canada, in a statement. “But, with so many feeling the pressure of high inflation and increased gas prices right now, we’re seeing an increased focus on the affordability of those road trips.”

The survey also found that 51% of Canadian travellers will be eyeing less expensive accommodations, while 47% will not be eating out as often. Also, 31% reduced their travel distance, 30% plan to spend fewer days on the road, and 26% will be visiting fewer attractions.

Fuel efficiency is also a big concern for 38% of Canadians who are planning a road trip this summer; 78% would be concerned about a longer road trip if they were driving a fully electric or battery electric vehicle.

“While battery electric vehicles can be great options for those who can afford them and have somewhere to charge them, it’s clear that we also need to provide Canadian drivers with other, more affordable options that will not only help them reduce their carbon emissions, but also meet their budgets and needs,” said Beatty in a statement.

Overall, the goal for many Canadians is to feel relaxed, safe, and adventurous when travelling this summer.

Related Articles
Share via
Copy link