Endras Automotive appoints new COO

Shawn Morris is the new chief operating officer at Endras Automotive Group, joining them at a time of rapid expansion in the Greater Toronto Area. With automotive industry experience spanning more than 25 years, Morris honed his retail philosophy and team building skills at Nissan Canada, where he was director of sales planning, and at Volvo Canada, where he was vice president of sales.

In a news release, the company says Morris joined the firm after building a successful OEM career in Canada and the U.S. Morris is currently completing his Master of Business Administration at the Kellogg-Schulich School of Business. Previous to that, he completed the Ivey Executive Program at Western University’s Ivey Business School, and a BBA in Automotive Marketing from Northwood University.

Endras Automotive Group, operates under the Lakeridge Auto Gallery banner for its premium brands, and manages 13 brands in the Ajax/Durham region, including BMW, MINI, BMW Motorrad, Infiniti, Volvo, Lexus, Land Rover, Jaguar and all Chrysler brands.

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