CarLingo says it has launched a new car shopping experience that will focus on fully understanding a potential car buyer’s needs before the buyer meets with the dealer. “There’s a lot of innovation going on in the automotive space right …
A new partnership between TRADER Corp. and Mobials will soon enable dealers to post positive consumer reviews on their vehicle listings on autoTRADER.ca and their dealership website. The Reviewmii online review tool by London Ont.-based company Mobials gives dealers ownership …
The Jeep brand brought a new meaning to the test drive experience on a busy downtown Vancouver street. A 30 second “River in the City” commercial, which debuted on television this past weekend, unfolds as unsuspecting drivers were recruited to …
A six-country study by market research group GfK found the automotive industry should focus on Gen Y and its love of technology, to help encourage new car purchases amongst wider demographics. The company says the auto industry should care about …
Lower fuel prices and bold, new entries into the marketplace had car shoppers flocking to trucks in 2014, making this the year of the truck, according to AutoTrader.com. The Ford F-150 took the number one spot across new, used and …
In it’s third annual trend report, Ford Motor Co. suggests that Generation Z — those born after 1993 — will help shape the automotive industry when they start buying cars, from vehicle development to customer experience. “While demographics are invariably …
Toyota now has 12 ‘Top Safety Pick’ awards under its belt as the automaker moves into the new year. The Insurance Institute for Highway Safety awarded eight Toyota and Lexus vehicles and four Toyota and Scion vehicles recently with a …
As part of the Porsche Centre Oakville’s first anniversary celebrations, the 2015 Porsche Cayenne and 918 Spyder with a price tag north of $1 million — the first of its kind at the dealership — were unveiled at a recent …
To help promote the next generation of the Nissan Titan pickup, which will be unveiled at the upcoming North American International Auto Show in Detroit on Jan. 12., the automaker’s marketing team has created a multi-chapter video series or “Truckumentary.” …
2015 marks the 98th year of the NADA Convention & Expo, which returns to the city of San Francisco. The Golden Gate city has played host to the convention 16 times since 1948 and remains a favourite destination among many …
While the end of the month is often a busy time for car shopping, Edmunds.com says the busiest car buying time of the year is the week between Christmas and New Year’s, dubbed “New Car, New Year.” During this time …
With 2014 expected to end on a high note, and new-vehicle retail sales projected to reach 1.5 million vehicles in December, J.D. Power and LMC Automotive are now turning their attention to vehicle sales in the new year. Citing job …
