Electric vehicles, like the new 2016 Chevrolet Volt, took the spotlight at the 2016 Montreal International Auto Show.
Showgoers were even able to test drive a fleet of electric vehicles in a bid to help encourage widespread adoption in the province of Quebec.
During the auto show, auto industry associations were also working hard to make EVs more popular on Canadian roads.
The Corporation des Concessionnaires d’Automobiles du Québec (CCAQ), along with the Canadian Vehicle Manufacturers Association (CVMA) and the Global Automakers of Canada, met with carmakers to discuss technology and its impact on EVs.
“We’re here to recognize and acknowledge Quebec has been blessed with very green power,” said Mark Nantais, President of CVMA, and added electric vehicles are a good fit for the province.
The meeting addressed the tough standards automakers must adopt to cut vehicle emissions between 2017-2025, and the ways the industry can meet the requirements with electric vehicles being one possible solution.
While EV sales have been strong in Quebec and British Columbia, they make up only a fraction of the market.
Most of the popular initiatives to boost sales include incentive programs, scrappage programs, access to High Occupancy Vehicle (HOV) lanes, and significant investment in infrastructure. Jacques Bechard, CEO of CCAQ, added the provincial association has launched a website to help Quebec car buyers connect with local dealers.
Nantais wants EVs to become as common as gasoline-powered vehicles. “This is all about consumer confidence,” said Nantais.